Generating links to offers

Daoleads is offering you wide opportunities to generate links. Due to this you can create an optimal link fitting each specific source-offer pair. This will enable you to control the  traffic quality, analyze important info and be flexible in managing the rejected traffic.

Here’s the step-by-step observation of the link generation process.

1. Landing page that’s the page where user gets to after clicking on the ad. The content of this page may vary: a product ordering form, an ”enter your contact e-mail” field, etc. It’s the design of this page, not it’s content that we are interested in,  regarding generating links to it. In order to increase conversion the advertizer often puts several variants of the landing page. E.G.

1) The advertizer offers downloading a free skreensavers pack from his site. In order to maximize the number of content downloads thematic templates are built, devoted to various holidays, movies, celebrities etc.

2) An online store runs massive campaigns several times a year, and some product groups get huge discounts during them.

-3) A tourist agency makes several design solutions for page with the tour request form,  each containing recognized images of the specific country that the page viewer is looking for.

Obviously, this is beneficial for both advertizers and webmasters. When working with several landings it’s the webmaster that makes the ultimate choice and it’s depending on his opportunities to targetze traffic up to the maximum. If you know just the theme of your traffic but not it’s exact content – probably, you should use the default landing page. Here are examples of one offer’s several landing pages:

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2. Redirect domain

A domain that redirects users to an offer. Using our domains is a must. If sending traffic directly to the advertizer’s landing page your account will be blocked. Currently, we have 6 public domains available. Under certain conditions (huge and stable turnover) we can make a private domain for you, if requested.

3 A search query. When a successful lead happens, this variable parameter is shown on the ”Last 100 leads” page. With this data you can learn which keywords generate traffic that converts best on the specific offer.

Normally, this parameter is used when buying traffic on PPC (the value is inserted with a macros). In case of search traffic (keyword is taken from the search query referrer or upon the search performed by the user on the site). Also ,a Query parameter is handy when you direct traffic on one thematic offer from different sources, that match the theme of the offer but are more local.

4. Subid – Separating traffic from different sources into subaccounts is the easiest method of traffic quality control.Every moment of time you can watch your account’s statistics and evaluate EPC, Conv (%) and Profit ($) for traffic from different sources. This staticstics is specially indicative when traffic goes down to one offer from several sources. The subaccount is created automatically. You just need to point its name in the Subid field.

5 Tracking ID (up to 255 signs) You can pass any data identifying the click along with it. This could be a type/name of the traffic source (for quality control) along with info on the user (for improving the ad targeting). Of course, this parameter’s potential is not limited with this 2 examples and really depends just on your imagination.

6 Reject URL Every offer has an accepted countries list. You can find this liston the right of the link generation page. By default the rejected traffic (from all the other countries) is redirected down to a link specified on ”Backurl info” page. In many instances this functionality is not enough, and it’s needed to point an individual reference  for a specified offer. This paraneter is right for that purpose. Specification of the data transmission protocol in front of the domain name is a must.

All these parameters are optional, and there are 2 mandatory parameters, changes in them will cause malfunctionning.

1 aid   your ID at daoleads.

2 offer  – offer ID

These parameters are placed into the link automatically along with the rest upon pressing the ”Generate” tab. You can copy the ready link from the field under this tab. Also you can preview the offer going down the Preview link

The correspondence of the field names in generation for to link parameters is:

• Landing – link
• Query – q
• Subid – said
• Tracking ID – userguid
• Reject url – back

• Example of application  http://www.dardr.com/click/?aid=1&offer=18&link=72&q=download+screensavers&said=adwords&userguid=sa&back=http://google.com/

I will answer the questions in comments  and will add the answers to the most interesting of them to the text.

Tags: help, Link generation, manual

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